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Is Your Business Marketing Strategy Working?
Your business marketing strategy must move people through three key steps to convert them from prospect to customer status. The first step is your positioning strategy – getting attention. People need to know that your company exists and what it … Continue reading
Center of Your Marketing Strategy: Your Website
Your marketing plan and its investment must be focused on realistic goals and mechanisms for achieving them. Your Website belongs at the center of your marketing strategy to connect with customers, an activity that’s the core of every marketing effort. … Continue reading
Posted in Marketing, Website
Tagged marketing plan, marketing strategy, Website copy, Website design, Website development, Website redesign
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