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Tag Archives: PR
Public Relations = Good Business
Public relations (PR) is a cost-efficient and effective way to find new customers and build a quality reputation. Awareness and a good image are what can set your company apart from your competitors. PR is a carefully planned, sustained effort … Continue reading
PR Helps Point the Customer to You
It’s very important to stay close to your customers to make your company, its products or services an easy, reasonable choice. Conducting public relations (PR) is a cost-efficient and effective way to find new customers and boost your reputation. Publicity … Continue reading
What is Proactive Public Relations?
I was just asked this question. Proactive public relations (PR) is a carefully planned, sustained effort to establish your company identity, maintain credibility and promote communications between your company and the public. It means getting the word about your company … Continue reading
Why Use an Agency to do Your Public Relations?
The other day I met with a senior marketing manager from a company with many diverse products. The company had never used an outside agency before. The manager asked me why they should use a consultant instead of hiring an … Continue reading
What Does Public Relations do for Your Marketing?
Public relations (PR) helps reinforce your marketing. It makes your advertising work better. It can’t guarantee 100-percent control over content, display, position and frequency, as does advertising. But what it lacks in frequency, PR can make up for in reach. … Continue reading
Concentre Blog: Brand Marketing, PR Strategy, Web, SEO and E-marketing Expertise 